Lego POS (Point of Sale)

This proof of concept was developed for LEGO to explore the use of AR and VR in virtually positioning point-of-sale cardboard elements.

As a Senior Creative Technologist, I led the development of all applications, leveraging cutting-edge interactive technologies to streamline the process of arranging and ordering point-of-sale displays. By integrating augmented and virtual reality, the tool enhanced visualization and placement, enabling efficient planning and execution of engaging retail setups.

Project Credits:
Role: Senior Creative Technologist (Application Development)
Agency: Tailor James
Client: LEGO